In sales, the term "closing a deal" refers to the point at which a prospect or customer decides to list their deal. Closing a deal often begins with a verbal agreement to proceed, which should be followed up immediately with a formal agreement to proceed by 1) email, 2) a written agreement to proceed, and 3) a deposit.
Closing a deal is viewed as the most critical stage of the sales cycle; without closing listings, we simply do not have a business, regardless of how amazing our platform is.
Closing a deal involves the consultant directly pitching to the prospective deal owner about our service. The consultants ultimate goal is to encourage the prospect to proceed to list their deal and use our business preparation service.
To do this, a consultant must conduct extensive research on his prospective customer, deliver a convincing pitch, answer the customer's questions, ask for the deal, and follow-up until a final agreement is made.
As a result, properly closing a transaction necessitates research abilities, negotiation skills, and an exceptional work ethic.
While there is no one-size-fits-all way for closing a deal, following a step-by-step approach and employing tried-and-true strategies will assist consultants in convincing their prospective deal owners.